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Reebok's predecessor was known as J.W Foster & Sons, founded in 1895 by Joe Foster where they most famously became known for their spiked running shoes. Fast forward almost 63 years and Joe Foster's grandsons continued his footwear legacy with the birth of Reebok - originally founded in 1958 by brothers Joe and Jeff Foster in the United Kingdom. This small sneaker company with running shoes in its DNA and ambitions of breaking into the athletic market in the United States grew to be a sportswear giant heading into the mid-'80s.




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