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Kith Treats kicks off 2022 with a first-of-its-kind vintage tee collection, paying tribute to time-honored cereal brands of yesterday and today. Curated in partnership with our friends at General Mills, and featuring storied visuals from the classics we all grew up craving, each tee in the collection is sourced individually and stamped with upcycled Kith branding, making each piece a true 1-of-1.
To celebrate the partnership between General Mills and Chiquita taking place this month in grocery stores throughout the country, we’ll be offering a new banana creamsicle at Kith Treats locations in SoHo, Los Angeles and Miami. A spin on our existing fruit creamsicles, these feature our signature vanilla ice cream, fresh puréed banana and a touch of simple syrup. Each pop is then dipped in chocolate and coated with a choice of Cocoa Puffs, Honey Nut Cheerios or Cinnamon Toast Crunch.
As an extension of the vintage tee program, Kith commissioned food artist Jason Mecier to collaborate on five original portraits of celebrated cereal mascots. Each character is made from a mix of their own native cereal, other cereals in the General Mills family, and fresh bananas. Kith will release a limited run of prints depicting the original artwork alongside the tees.
The Kith Treats Vintage Tee collection will be available exclusively at Treats SoHo starting Saturday 1/29. The art prints will release the same day and can be purchased at Treats SoHo as well as at 11:00AM EST on KithTreats.com. The new banana creamsicles will be available while supplies last starting 1/29 at Treats SoHo, Los Angeles and Miami.