Shopping Cart

Kith for BMW 2020 Lookbook

Kith and iconic automotive brand BMW come together for a multi-faceted partnership that bridges the past and present of the German-based brand channeled through Kith’s lens. Kith-founder Ronnie Fieg’s love for BMW dates back to his childhood, as his grandfather’s prized possession was a red E30 M3 from the late 1980s. Fieg looks back at those times fondly, as his grandfather would drive him around Queens, New York. This nostalgia is what inspired him to work with BMW and tap into their heralded history to shape a new experience that fuses both brands’ DNA. This manifested a 94-style apparel and accessories collection, as well as a one-of-one Kith for BMW 1989 E30 M3. 

The Collection

The Kith for BMW Collection is the first of its kind the iconic automotive brand has ever embarked on, and is comprised of 96-styles of apparel and accessories, making it Kith’s largest offering to date. The apparel combines Kith’s staple silhouettes and custom-milled fabrics with BMW’s classic color palette and iconography. Styles include a range of knitwear, such as color-blocked cardigans and intarsia sweaters, racing-inspired jackets and nylon track suits, elevated outerwear like kimono blazers and suede bombers, and an assortment of graphic hoodies and tees. Iconic BMW identities reimagined through the Kith lens are seen throughout, such as a special Kith BMW roundel logo and various updated vintage ads.

A large selection of accessories inspired by the BMW lifestyle are also offered. Car-centric items include custom valve caps, microfiber towels, and license plate frames, which are complemented by various home goods like a 1989 E30 M3 diecast replica, umbrella, mugs, pillows, and more. Wearable accessories like headwear, scarves, and driving gloves round out the range.

The E30 M3

Ronnie Fieg worked with BMW to completely rebuild his personal 1989 E30 M3, which was a major source of inspiration used to create the apparel collection. This one-of-one car retains the majority of its original components while featuring impactful updates inspired by the Kith for BMW partnership.

Special co-branded Kith BMW roundel emblems are seen on the hood, trunk, rims, and steering wheel. Kith in the Motorsport font replaced the M3 logo on the right side of the trunk. The interior was entirely recrafted from the finest leather BMW has to offer and features an embossed Kith monogram pattern across the seats and door panels.

The Release

The Kith for BMW 2020 Collection releases on October 23rd  at Kith’s US & Japan flagships, all US & EU shop-in-shops, and at 11AM EST on Kith.com.

Photography: Ian Evan Lam

Styling: Ronnie Fieg

Kith for BMW 2020 Lookbook 1
Kith for BMW 2020 Lookbook 2
Kith for BMW 2020 Lookbook 3
Kith for BMW 2020 Lookbook 4
Kith for BMW 2020 Lookbook 5
Kith for BMW 2020 Lookbook 6
Kith for BMW 2020 Lookbook 7
Kith for BMW 2020 Lookbook 8
Kith for BMW 2020 Lookbook 9
Kith for BMW 2020 Lookbook 10
Kith for BMW 2020 Lookbook 11
Kith for BMW 2020 Lookbook 12
Kith for BMW 2020 Lookbook 13
Kith for BMW 2020 Lookbook 14
Kith for BMW 2020 Lookbook 15
Kith for BMW 2020 Lookbook 16
Kith for BMW 2020 Lookbook 17
Kith for BMW 2020 Lookbook 18
Kith for BMW 2020 Lookbook 19
Kith for BMW 2020 Lookbook 20
Kith for BMW 2020 Lookbook 21
Kith for BMW 2020 Lookbook 22
Kith for BMW 2020 Lookbook 23
Kith for BMW 2020 Lookbook 24
Kith for BMW 2020 Lookbook 25
Kith for BMW 2020 Lookbook 26
Kith for BMW 2020 Lookbook 27
Kith for BMW 2020 Lookbook 28
Kith for BMW 2020 Lookbook 29
Kith for BMW 2020 Lookbook 30
Kith for BMW 2020 Lookbook 31
Kith for BMW 2020 Lookbook 32
Kith for BMW 2020 Lookbook 33
Kith for BMW 2020 Lookbook 34
Kith for BMW 2020 Lookbook 35
Kith for BMW 2020 Lookbook 36
Kith for BMW 2020 Lookbook 37
Kith for BMW 2020 Lookbook 38
Kith for BMW 2020 Lookbook 39
Kith for BMW 2020 Lookbook 40
Kith for BMW 2020 Lookbook 41
Kith for BMW 2020 Lookbook 42
Kith for BMW 2020 Lookbook 43
Kith for BMW 2020 Lookbook 44
Kith for BMW 2020 Lookbook 45
Kith for BMW 2020 Lookbook 46
Kith for BMW 2020 Lookbook 47
Kith for BMW 2020 Lookbook 48
Kith for BMW 2020 Lookbook 49
Kith for BMW 2020 Lookbook 50
Kith for BMW 2020 Lookbook 51
Kith for BMW 2020 Lookbook 52
Kith for BMW 2020 Lookbook 53
Kith for BMW 2020 Lookbook 54
Kith for BMW 2020 Lookbook 55
Kith for BMW 2020 Lookbook 56
Kith for BMW 2020 Lookbook 57
Kith for BMW 2020 Lookbook 58
Kith for BMW 2020 Lookbook 59
Kith for BMW 2020 Lookbook 60
Kith for BMW 2020 Lookbook 61
Kith for BMW 2020 Lookbook 62
Kith for BMW 2020 Lookbook 63
Kith for BMW 2020 Lookbook 64
Kith for BMW 2020 Lookbook 1
Kith for BMW 2020 Lookbook 2
Kith for BMW 2020 Lookbook 3
Kith for BMW 2020 Lookbook 4
Kith for BMW 2020 Lookbook 5
Kith for BMW 2020 Lookbook 6
Kith for BMW 2020 Lookbook 7
Kith for BMW 2020 Lookbook 8
Kith for BMW 2020 Lookbook 9
Kith for BMW 2020 Lookbook 10
Kith for BMW 2020 Lookbook 11
Kith for BMW 2020 Lookbook 12
Kith for BMW 2020 Lookbook 13
Kith for BMW 2020 Lookbook 14
Kith for BMW 2020 Lookbook 15
Kith for BMW 2020 Lookbook 16
Kith for BMW 2020 Lookbook 17
Kith for BMW 2020 Lookbook 18
Kith for BMW 2020 Lookbook 19
Kith for BMW 2020 Lookbook 20
Kith for BMW 2020 Lookbook 21
Kith for BMW 2020 Lookbook 22
Kith for BMW 2020 Lookbook 23
Kith for BMW 2020 Lookbook 24
Kith for BMW 2020 Lookbook 25
Kith for BMW 2020 Lookbook 26
Kith for BMW 2020 Lookbook 27
Kith for BMW 2020 Lookbook 28
Kith for BMW 2020 Lookbook 29
Kith for BMW 2020 Lookbook 30
Kith for BMW 2020 Lookbook 31
Kith for BMW 2020 Lookbook 32
Kith for BMW 2020 Lookbook 33
Kith for BMW 2020 Lookbook 34
Kith for BMW 2020 Lookbook 35
Kith for BMW 2020 Lookbook 36
Kith for BMW 2020 Lookbook 37
Kith for BMW 2020 Lookbook 38
Kith for BMW 2020 Lookbook 39
Kith for BMW 2020 Lookbook 40
Kith for BMW 2020 Lookbook 41
Kith for BMW 2020 Lookbook 42
Kith for BMW 2020 Lookbook 43
Kith for BMW 2020 Lookbook 44
Kith for BMW 2020 Lookbook 45
Kith for BMW 2020 Lookbook 46
Kith for BMW 2020 Lookbook 47
Kith for BMW 2020 Lookbook 48
Kith for BMW 2020 Lookbook 49
Kith for BMW 2020 Lookbook 50
Kith for BMW 2020 Lookbook 51
Kith for BMW 2020 Lookbook 52
Kith for BMW 2020 Lookbook 53
Kith for BMW 2020 Lookbook 54
Kith for BMW 2020 Lookbook 55
Kith for BMW 2020 Lookbook 56
Kith for BMW 2020 Lookbook 57
Kith for BMW 2020 Lookbook 58
Kith for BMW 2020 Lookbook 59
Kith for BMW 2020 Lookbook 60
Kith for BMW 2020 Lookbook 61
Kith for BMW 2020 Lookbook 62
Kith for BMW 2020 Lookbook 63
Kith for BMW 2020 Lookbook 64