Ronnie Fieg x Asics Gel Sight - "Atlantic" & "Pacific" @ KITH NYC

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The West Coast Project is something I have been planning for a long time. Since our East Coast Project released in 2013, there has been a demand for KITH on the other side of the country. California has always been one of my favorite places, and is no doubt the other cultural capital of the United States next to New York City. Both are key cities when it comes to fashion, footwear, and apparel, so its always made sense to me to have a presence in each.