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Kith x Versace Campaign
Kith partners with iconic fashion house Versace to launch a collaborative collection that channels the Italian label’s signature opulence through Kith’s trademark lens. The collection taps into Versace’s incomparable archive of prints and silhouettes, as Kith reimagines designs for the first time with their own unique interpretation. The assortment is comprised of over 100 styles, spanning men’s and women’s apparel, footwear, and accessories. This collaboration also marks the very first time the house’s Medusa logo has ever been redesigned, now bearing the Kith logo across the eyes.
The apparel silhouettes in the collection were designed by Kith, while the luxurious fabrications were handled by Versace, thus yielding a truly collaborative final product. The products are produced in Italy and feature a wide-range of custom-milled fabrics, including silk, satin, velour, nylon, fleece, and more. Each piece of hardware was made custom as well to feature co-branding.
Men’s product includes a range of outerwear, formal wear, sportswear, and more. Camel hair topcoats, velour puffer jackets, and silk blazers are juxtaposed by denim zip jackets, nylon track suits, and hoodies.
The footwear element of this collection also spans both men’s and women’s. The men’s footwear brings back the archival Amico Trainer for the first time. This 1990’s-era silhouette was originally a mid-top design but has been updated to also include a low. The Amico Trainer arrives in five variations, including two leather mids and one pony hair mid, as well as two leather lows. The Chain Reaction rounds out the men’s footwear, albeit with a new high top design executed in luxurious velour with zipper and Velcro closures.
Kith x Versace releases Friday, February 15th, at all Kith shops and at 11AM EST on Kith.com. The collection will also release at select international Versace flagship stores.
Photography: Pierre Toussaint
Styling: Ronnie Fieg