Ronnie Fieg for ASICS World’s Fair

Ronnie Fieg and ASICS reprise their continued collaboration, including new iterations of the GEL-LYTE III, Fieg’s signature silhouette, the return of the GEL-KAYANO 12.1 and 14®, and the reintroduction of the Mai 0.1 and the GEL-LYTE 3.1, celebrating the opening of Kith Chicago. 

Titled “World’s Fair,” this collection pays tribute to the global heritage of the World’s Fair, with each of the 8 silhouettes inspired by past host cities including Chicago, France, Japan, Canada, Italy, Brazil, South Korea, and the United States.

The assortment begins with the GEL-LYTE III, Ronnie Fieg’s first-ever Kith footwear collaboration from 2011. Designed in four blocked colorways with variated quilted underlays, patent leather Tiger Stripes at the lateral and medial sides, and the iconic split tongue with Fieg branding, each is complete with additional lace options, GEL-LYTE III wordmarking on the lateral sides, and a co-branded footbed. The Ronnie Fieg for ASICS GEL-LYTE III World’s Fair features colorways inspired by Brazil, South Korea, Italy, and Canada. 

Additionally, Kith reprises their Vintage Tech Pack seen earlier this year, featuring the return of the KAYANO 12.1 and the introduction of the GEL-MAI 0.1 and the GEL-LYTE 3.1. The latest iteration of the GEL-KAYANO 12.1 replicates previous versions in the updated colors Wind Chime & Pure Silver as a nod to the United States, featuring an open mesh upper, synthetic overlays, and Kith branding on the tongue and footbed. Derived from the archival GEL-MAI that launched in the 90s, Ronnie Fieg’s 0.1 version features the same fuzeGEL technology that the original has, updated in lifestyle materials to have a mesh underlay and synthetic leather overlays, complete with Fieg branding on the tongue, Kith branding on the heel, and a co-branded footbed, designed in hues coined “Japan”. The GEL-LYTE 3.1 marries the iconic upper on the GEL-LYTE III with the GEL-NIMBUS 17 sole, highlighted by dual-density stacking and gel padding. It features a leather upper, quilted underlays, a split tongue with Fieg branding, and debossed artwork on the lateral sides, dedicated to France’s World’s Fair in Paris during 1900. The Ronnie Fieg for ASICS World’s Fair collection is completed by the “Chicago” GEL-KAYANO 14®, featured in the Granite colorway with Gray and White accents. This silhouette features iridescent synthetic leather overlays, Kith branding on the tongue and Fieg branding on the heel, and custom packaging. 

To celebrate the release of the Ronnie Fieg for ASICS World’s Fair collection and the opening of Kith Chicago, Ronnie Fieg and ASICS will be bringing their own ASICS World Fair to Chicago for one day only on Friday, October 3rd. Kith Chicago will be transformed into an ASICS exhibition, showcasing Ronnie Fieg’s complete personal collection, past and present collaborations, and the personal collections of two select collectors from Asia and Europe. This full footwear room takeover will have the Ronnie Fieg for ASICS World’s Fair capsule showcased in the center as guests will have a chance to purchase the collection a day prior to the official launch in Chicago on Saturday, October 4th and the global launch on Monday, October 6th. Fieg and ASICS are also hosting a special conversation that night, where they will discuss the inspiration behind their latest collaboration and the history of Ronnie Fieg’s partnership with ASICS. Vitality Loyalty Members will be invited to enter a drawing for a chance to attend on the Kith App. 

The drawings for the global launch of Ronnie Fieg for ASICS World’s Fair open on Saturday, October 4th, and close on Sunday, October 5th. Global availability ranges per silhouette. See more information and enter on the Kith App.

Limited quantities will be available on Monday, October 6th at 11 AM EST/CET at select Kith Shops, Kith.com, EU.Kith.com, CA.Kith.com, and the Kith App.